Growth Strategies Digest

Empowering Your Business with Proven Marketing Techniques and Insights

Getting in the door Any sales team is tasked with defining and outlining the features and benefits of your product/service and tailoring their presentation to uncover and fulfill the specific needs of the prospect they’re addressing. A good sales person will use every avenue available to them to gain entrance into the company – cold […]

We’ve all heard the old Yiddish proverb, “We plan, God laughs.” So, why do we need a strategic plan? Know Your Business, Understand Your Vision, and Articulate It A Strategic Plan is a blueprint of a company’s vision, mission, and objectives. The most comprehensive ones offer a detailed plan of execution, and include quantifiable, measurable […]